Trek Tavel Tea Bag Identify and Packaging Design
This brief was for the creation of banding and packaging design. The product is a range of travel sized teas, which are sold in a soft package. The brief asked for the packaging type to be examined as well as how graphics will work on the three dimensional surface.
This project involved the creation of a logo for both the sub-brand and product line, both of which are included on the back of the packaging.
The packaging graphics are simple and clean, to represent the restorative quality of tea. The graphics focus on communicating the flavour of the product. Further, the colours to create distinct identity for the flavours that are harmonious with each other.
Packaging Specifications Diagram : Original flavour
